Location-Pinpointing Startup what3words Sells 10,000+ OneWord Map-Pins In First Week

London-based U.K. startup what3words has set itself the ambitious task of reinventing postcodes/ZIP codes. Instead of a tricky-to-remember string of letters and/or numbers, it's created three-word sequences that can be more easily memorised and shared. Or that's the thinking. It's also selling OneWord letter strings -- and has just announced it's flogged 10,000 in its first week.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/tSaPWtJ4eus/

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